Monday, January 13, 2014

The Penalty of Leadership

This work has been often misattributed, but it comes from a Cadillac print advertisement on page 47 of the January 2, 1915 Saturday Evening Post. Excellent work here by legendary ad man and philanthropist Theodore F. MacManus. A partial quote is below.

The leader is assailed because he is a leader, and the effort to equal him is merely added proof of that leadership. Failing to equal or to excel, the follower seeks to depreciate and to destroy — but only confirms once more the superiority of that which he strives to supplant. There is nothing new in this. It is as old as the world and as old as human passions — envy, fear, greed, ambition, and the desire to surpass. And it all avails nothing. If the leader truly leads, he remains — the leader.

You can see the actual ad with the full quote here.

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